Information We Collect
We collect information you provide directly to us when you:
- Complete our contact or consultation request form (name, email, company, phone, message)
- Use our ROI Calculator (email, industry, business metrics you enter)
- Subscribe to email communications
- Communicate with us by email, phone, or social media
We also automatically collect certain technical information when you visit our website, including your IP address, browser type and version, pages visited, time spent on pages, referring URLs, and device information. This data is collected via standard web server logs and analytics tools.
How We Use Your Information
We use the information we collect to:
- Respond to consultation requests and inquiries
- Provide, maintain, and improve our AI automation services
- Send service-related communications, updates, and support messages
- Send marketing communications (only where you have opted in or we have a legitimate interest)
- Analyze website usage to improve user experience
- Comply with legal obligations and enforce our terms
We do not use your data for automated decision-making that produces significant legal effects without human review.
Information Sharing
We do not sell your personal information to third parties. We may share your information with:
- Service providers who assist us in operating our website and services (e.g., email platforms, CRM systems, analytics providers) — subject to confidentiality obligations
- Professional advisors (lawyers, accountants) where necessary and under confidentiality
- Law enforcement or government bodies when required by applicable law, court order, or governmental authority
- Successor entities in the event of a merger, acquisition, or sale of all or a portion of our assets
Any third-party service providers we use are contractually obligated to handle your data securely and only for the purposes we specify.
Cookies & Tracking
Our website may use cookies and similar tracking technologies to enhance your browsing experience and analyze site traffic. Types of cookies we may use:
- Essential cookies: Required for the website to function correctly
- Analytics cookies: Help us understand how visitors interact with our site (e.g., Google Analytics)
- Marketing cookies: Used to deliver relevant advertising — only where permitted
You can control and delete cookies through your browser settings. Disabling certain cookies may affect website functionality. We do not respond to Do Not Track signals at this time, though we respect opt-out preferences where legally required.
Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encrypted data transmission (HTTPS/TLS)
- Access controls limiting data access to authorized personnel only
- Regular security assessments of our systems and third-party providers
No method of transmission over the internet or electronic storage is 100% secure. While we use commercially reasonable means to protect your data, we cannot guarantee absolute security.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Specifically:
- Contact form submissions: retained for up to 3 years from the date of submission
- Client project data: retained for the duration of the engagement plus 5 years
- Analytics data: typically retained in aggregate for up to 26 months
When data is no longer needed, we securely delete or anonymize it.
Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate or incomplete data
- Deletion: Request deletion of your personal data (subject to legal retention requirements)
- Portability: Request your data in a structured, machine-readable format
- Objection: Object to processing based on legitimate interests or for direct marketing
- Restriction: Request restriction of processing in certain circumstances
To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.
California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- The right to know what personal information is collected, used, shared, or sold
- The right to delete personal information held by us (with certain exceptions)
- The right to opt out of the sale of personal information — we do not sell personal information
- The right to non-discrimination for exercising your CCPA rights
To submit a CCPA request, contact us at [email protected] or use our contact page.
European Users (GDPR)
If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we process your personal data under the following legal bases:
- Consent: Where you have given explicit consent (e.g., marketing emails)
- Contract: Where processing is necessary to fulfill a contract with you
- Legitimate interests: Where our interests (or those of a third party) are not overridden by your rights
- Legal obligation: Where required to comply with applicable laws
You have the right to lodge a complaint with your local data protection authority. Our data processing activities may involve transfers outside the EEA — where this occurs, we ensure appropriate safeguards are in place (e.g., Standard Contractual Clauses).
Children's Privacy
Our services are not directed at children under the age of 13 (or 16 in the EEA). We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately at [email protected] and we will delete it promptly.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by:
- Posting the updated policy on this page with a new “Last updated” date
- Sending an email notification to active clients and subscribers where required by law
We encourage you to review this policy periodically. Your continued use of our website after changes constitutes acceptance of the updated policy.